Learn how to start a sanitary pads making business

By: Praveen Gouda

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Starting a business in the production of sanitary pads involves careful planning of the manufacturing cost, machine price, production process, benefits, profits, packaging, and marketing strategies.

In the market, there are many products related to women’s hygiene being sold, and one of these products is sanitary pads. Women use sanitary pads during their periods, and it is a product that women require every month. Among the products connected to women that are sold in the market, sanitary pads have the highest demand. Therefore, opening a sanitary pad business can result in earning more profit in a short period of time.

Market analysis of sanitary pad demand in India.

In India, there are several campaigns being conducted to promote cleanliness among women, leading to increased awareness about hygiene products. As awareness grows, the demand for hygiene products is also increasing in our country.

According to a survey, the hygiene market in India is expected to experience significant growth in the coming years. Currently, the market for feminine hygiene products in India is approximately ₹22.21 billion, and it is projected to reach ₹34.68 billion by the year 2020.

Sanitary pads are one of the products that fall under the category of hygiene products and are considered fast-moving consumer goods. Initially, the demand for sanitary pads was highest in urban areas. However, after several programs aimed at women’s hygiene, their demand has also increased significantly in rural areas. This has led to many international companies stepping into India’s hygiene market.

Sanitary pads available for sale in the market.

Currently, in India, several companies are selling sanitary pads and these companies have been selling sanitary pads in India for quite a long time. Apart from these companies, recently many other companies have also started selling sanitary pads in our country.

Indian companies that sell sanitary pads

The Whisper brand, manufactured by Procter & Gamble, is one of the older companies in the industry. They provide a diverse selection of pads, with prices beginning at 29 rupees and rising according to the quality of the products.

The Stayfree brand, now owned by Energizer, is the second most popular pad brand in India, just after Whisper. Stayfree provides a selection of ten different pad varieties, with prices beginning at 28 rupees and rising according to the quality offered.

Sophie Side Walls, the leading sanitary napkin brand in Japan, has expanded its reach to India with its pads now available in the market. The brand has made a strong presence in India in a short period of time.

Raw materials utilized in the production of sanitary pads.

  • Cellulose Pulp

Cellulose pulp is a clean, wood-based, renewable, and biodegradable raw material utilized in the production of tissue, board, sanitary pads, and paper.

Price of cellulose pulp

The price of cellulose pulp is never constant and keeps changing over time. The cost of one kilogram of cellulose pulp starts at 50 rupees, which varies with time.

Where did you purchase it from?

You can place an order for cellulose pulp on this website. By ordering cellulose pulp on this site, you will also be able to find out its correct price.

  • Super absorbent polymer (SAP)

The use of super absorbent polymer is also involved in making pads. Sanitary pads are used to absorb bleeding that occurs during menstruation, and it is with the help of super absorbent polymer that pads are able to absorb bleeding effectively.

The cost of super absorbent polymer.

Super absorbent polymers are available in various qualities. If you opt for a high-quality super absorbent polymer, it may come at a higher price. Conversely, a polymer of slightly lower quality will generally be more affordable.

Where to purchase from?

You can place an order for super absorbent polymer by visiting the official website of India Mart.

  • Non-woven textile material

The next material used to make sanitary pads is non-woven fabric, and this fabric is also used to make other things besides pads.

Price of non-woven fabric

The prices of non-woven fabric are determined by its quality. If you opt for high-quality non-woven fabric for making pads, it will cost you between 40 to 60 rupees per meter. Conversely, if you purchase lower-quality non-woven fabric, the price will be less than 40 rupees.

Where can we purchase it from?

Non-woven fabric can be purchased from any wholesale market, and you can also buy non-woven fabric online. There are various online shopping websites available to purchase non-woven fabric.

Polypropylene back sheet is used for various applications.

When starting a sanitary pad business, it is essential to purchase polypropylene back sheets, as they are utilized in the manufacturing process of the pads.

The price of polypropylene back sheet

The polypropylene back sheet is sold by the kilo, and you can find this sheet at a price of 300 rupees per kilo. However, its price also fluctuates based on its quality.

Where to purchase from?

Business owners also sell polypropylene back sheets online, and you can place an order for polypropylene back sheets by visiting the India Mart website.

  • Silicon Paper

Silicone paper is required when making pads. After making sanitary pads, silicone paper is applied on them. When women use the pad, they first remove the silicone paper on the pad and then use the pad.

Price of silicone paper

Silicone paper seats are sold at a rate of Rs. 40 per kilogram. But if you opt for a silicone paper seat of superior quality, the price could be higher than Rs. 40.

Where to buy from?

Several Indian and Chinese companies engage in selling silicone paper, and you can find their contact information online. You can place an order for this paper by contacting these companies. Alternatively, you can also place an order for this paper online through the India Mart website.

Hot melt seal

Hot melt seal and hot melt positioning seal are utilized during the production of pads. Both of these materials can be purchased from the India Mart website.

The machine used to make sanitary pads and their prices.

In the market, there are two types of machines for producing sanitary pads, one being a semi-automatic napkin making machine and the other being an automatic napkin making machine.

The cost of a semi-automatic sanitary napkin making machine.

In fact, this machine is manufactured by several companies and each company sells this machine at different prices. However, the semi-automatic napkin making machine is sold for at least two lakh rupees.

Where to purchase the machine.

On the India Mart website, you have the option to purchase a semi-automatic pad making machine. You will also find more information related to this machine on these sites.

Automated sanitary napkin production machine.

  • For those interested in manufacturing sanitary pads in bulk and have a good budget to invest in a sanitary pad business, an automatic napkin making machine is the ideal choice.
  • Utilizing an automated napkin making machine enables you to create a larger quantity of pads in a shorter period, and this machine is user-friendly for anyone to operate.

Pricing for automatic machines used in the production of sanitary pads.

The automatic napkin making machine can produce more pads in less time compared to semi-automatic napkin making machine, hence the price of this machine is quite high.

From where was it bought?

You can place an order for an automated napkin making machine online by visiting the links on various websites.

The production of sanitary pads goes through a series of steps.

To produce pads, you must buy all the specified raw materials from the store, and then you can initiate the process of making pads using either an automatic napkin making machine or a semi-automatic napkin making machine.

  • First, soft pulp is prepared with the help of pulverizer machine. Then, this soft pulp is pressed into pad shape using a napkin press machine.
  • After shaping the soft pulp into pads, the sealing machine is used to seal the pads. Once the pads are properly sealed, an adhesive application machine applies glue to the back, followed by the attachment of silicone paper.
  • In the next step, the pads undergo a UV-treated sterilization process, which prepares them for use.

Packaging and labeling for sanitary pads production

  • There are multiple sizes of sanitary pad packets being sold in the market. Some packets are small, while others are large, so you will need to sell your pads in both small and large size packets.
  • These two types of packets are packaged in different ways. For instance, small packets contain only eight pad packs, while larger size packets contain pads packed in greater numbers.
  • When selecting the color of your sanitary pad packet, it is important to choose wisely and opt for a shade that women prefer. Since this product is used by women, the packaging should also be done in a way that appeals to them.
  • The packaging of sanitary pads must contain important details like the company name, expiry date of the pads, instructions for usage, and proper disposal methods.

Registering your company for sanitary pads manufacturing.

You will need to register your sanitary pad company, which requires you to provide information such as your company name and address on the registration form. Therefore, when planning to establish a sanitary pad company, it is essential to select the name of the company first.

License (License for Sanitary Pads Manufacturing Business)

Before selling your company’s sanitary pads in the market, you will need to obtain a license related to selling them. Only after obtaining this license, you will be able to sell your sanitary pads in the market.

Selection of Location for Sanitary Pad Production

  • Selecting a suitable location for launching a sanitary pad company involves ensuring convenient access to transportation facilities for electricity, water, and labor.
  • After making sanitary pads, you will need a good amount of space to store these pads, as well as a large room to store the materials used in making sanitary pads. Therefore, choose a location that is spread over at least 2000 square feet.

Recruitment for Sanitary Pads Production Team

Before starting a sanitary pad company, it is essential to hire some experienced individuals in this field who can provide valuable assistance in launching the business. In addition to experienced individuals, you will also need to employ some labor workers.

Warning for Entrepreneurs Venturing into Sanitary Pads Manufacturing

The materials used to make sanitary pads easily catch fire, so make sure to install a fire extinguisher at the location where you are starting the production of sanitary pads.

Marketing Strategies for the Sanitary Pads Manufacturing Business.

In order to promote your sanitary pad company, you will need to utilize various marketing tools. It is through marketing that people will become aware of your sanitary pad brand.

  • Marketing through Advertising (Sanitary Pads Production Advertisement)

Through advertising, you can quickly establish your sanitary pad brand’s presence among the public. You have the option to promote your sanitary pads on television or inform people about them through newspaper advertisements.

  • There is potential for selling sanitary pads through online platforms.

Selling pads online not only promotes your company but also helps in selling your products. Therefore, you can either create a website for your sanitary pad company to sell pads online or start selling your sanitary pads through a website that sells products online.

Budget and profit analysis for a sanitary pads manufacturing business.

To launch a sanitary pad venture, you should anticipate an initial expenditure of no less than 1 million rupees, with your profit margin being influenced by the price at which you sell your products.

Training for Sanitary Pad Production Business

It is important to provide training to your employees on how to make sanitary pads so that they can make them correctly. You may also consider taking training yourself on how to make sanitary pads.

Before opening a sanitary pad business, it is important to thoroughly research the market for sanitary pads. This will give you a better idea of how much investment is required to start a sanitary pad business and how long it will take for you to start making a profit from this business.

FAQ

Q: How much does it cost to start a sanitary pad business?

Ans: 5 to 10 lakh rupees

Q: How much can I earn from a sanitary pad business?

Ans: Lakhs of rupees are earned every month.

Q: How to start sanitary pad business?

Ans: First of all make a plan and arrange for money and goods.

Q: Where to start sanitary pad business?

Ans: Market area where there are maximum people.

Q: Which company’s sanitary pad is the best?

Ans: Sanitary pads of all companies are good, but the best ones are from wishper and stayfree.

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